Oct 18, 2007

Seagate Hard Drives Help Maxian Put the Power of Rich Media Content in Consumers' Hands

SEOUL, Korea - Seagate Technology (NYSE: STX), the world’s leading manufacturer of hard disc drives, announced today that its 2.5-inch and 1.8-inch consumer electronics (CE) hard drives are the storage solutions of choice for a range of new, innovative Maxian portable multimedia player (PMP).

As hard drives continue to be the key enabling technology for many new CE products and applications, Seagate is successfully addressing new market demands and opportunities with a complete line of CE hard drives designed to support the growing need for digital content in the home, the hand, and on-the-go.

“Enhanced storage capacities, faster processing capabilities and advanced broadband and wireless connectivity have combined to create an environment that allows users greater access and convenience to store, access and manage digital contents anywhere, anytime,” said Brian Wickman, executive director, Seagate Technology Korea. “In partnering with Maxian, Seagate is excited to expand the digital ecosystem that helps connect Korean consumers with their contents, and put power into their hands.”

“The generous storage capacity, low power consumption and reliability of Seagate’s CE hard drives has helped transform Maxian PMP into powerful portable contents’ players that allow consumers to do more while on the go,” said Hanhong Choi, Vice President for Maxian.

Maxian has chosen Seagate 30GB 1.8-inch hard drives for its PMP M850 and D900. PMP M850 is a slim-line handheld device incorporating an electronic dictionary while the PMP D900 functions as a portable desktop equipped with advanced video playback, high-resolution screen, multi-file document viewer, an electronic dictionary and a pocket diary function.

The new Maxian PMP L600 device uses Seagate 2.5-inch 40GB, 80GB hard drives, and comes pre-loaded with 15 online educational websites that allow consumers access to video lectures from these sites. In addition, the handheld device also supports multi-functionality by allowing users to listen to music as well as view novels and cartoons at the same time.

About Maxian
Maxian was founded in July 2003 by a group of professionals experienced in the business of digital appliances. The name, “Maxian”, is coined from the acronym “max” of maximum and “Ian”, meaning “people”. At Maxian, we strive to enhance the quality of life of our customers to the maximum by delivering innovative products through the use of advanced technology and creative ideas.

About Seagate
Seagate is the worldwide leader in the design, manufacture and marketing of hard disc drives, providing products for a wide-range of applications, including Enterprise, Desktop, Mobile Computing, Consumer Electronics and Branded Solutions. Seagate’s business model leverages technology leadership and world-class manufacturing to deliver industry-leading innovation and quality to its global customers, and to be the low cost producer in all markets in which it participates. The company is committed to providing award-winning products, customer support and reliability to meet the world’s growing demand for information storage. Seagate can be found around the globe and at www.seagate.com.

Seagate, Seagate Technology and the Wave logo are registered trademarks of Seagate Technology LLC or one of its affiliates. All other trademarks or registered trademarks are the property of their respective owners. One gigabyte, or GB, equals one billion bytes when referring to hard drive capacity. Accessible capacity may vary depending on operating environment and formatting.