Mar 02, 2005

CRN Launches Seagate's Storage Application Model (SAM) to Help Resellers Choose the Right Disc Drive for an Application

SCOTTS VALLEY, Calif. - Seagate Technology (NYSE: STX), the world's leading hard disc drive supplier, announced today that CRN magazine has endorsed Seagate's Storage Application Model (SAM) and has launched a CRN Test Center Endorsed version of the SAM tool for resellers and system builders to download and use. Seagate created SAM as a simple method to help customers choose the right drive for their application. The new CRN Test Center Endorsed SAM tool provides an interactive outline of application requirements, technology requirements and hard-drive design considerations to produce a clear understanding of why a particular disc drive works most effectively in each application.

"Seagate's Storage Application Model tool helps select the right storage technology for everything from consumer electronics devices to enterprise storage," said Frank Ohlhorst, director of CRN Test Center Labs. "It can definitely come in handy for deciding what drive to use in a new device, or to help illustrate the value of high-end drives to a solution provider's customers."

"For solution providers, the information contained in the tool is a good primer for newer technologies such as Serial ATA and Serial-Attached SCSI. It goes beyond simple white papers on those subjects by connecting the newer technologies to readily understood applications, not just stopping at an explanation of what those technologies are," said Ohlhorst.

CRN will launch a communications effort to publicize the availability of its CRN Test Center SAM tool to its broad readership. Resellers and solution providers can also arrange for their own customized version of the SAM tool and offer it as a benefit to their own customers. The SAM tool may be hosted online, or downloaded for use on your local system.

The CRN Test Center SAM tool can be found at the following URL:

SAM is an interactive tool that enables storage purchasers to make better buying decisions based on their applications' requirements. The SAM tool is quick and easy to use and is vendor-independent, giving impartial, independent advice on drive types without reference to particular disc drive manufacturers. SAM allows storage purchasers to determine the best-fit disc drives for their requirements by taking into account factors such as workload, performance, reliability, form factor, interface and disc drive design. It is another example of Seagate's commitment to provide the tools and resources IT consumers need to get the highest value from their storage solutions.

"Today's diverging set of storage applications and technology requirements means there are a broader set of hard drives to meet new needs, with diverse interface technologies, form factors, spindle speeds and standards of reliability," said Brian Dexheimer, Seagate executive vice president of Global Sales and Marketing. "We created SAM for system integrators and resellers who are looking for new information to increase their expertise in the intricate interplay of these various technologies. Using SAM to choose the right storage for each application saves costs, optimizes return on investment and the lowest total cost of ownership, and delivers the highest customer satisfaction."

About Seagate
Seagate is the worldwide leader in the design, manufacturing and marketing of hard disc drives, providing products for a wide-range of Enterprise, Desktop, Mobile Computing, and Consumer Electronics applications. Seagate's business model leverages technology leadership and world-class manufacturing to deliver industry-leading innovation and quality to its global customers, and to be the low cost producer in all markets in which it participates. The company is committed to providing award-winning products, customer support and reliability to meet the world's growing demand for information storage. Seagate can be found around the globe and at

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