Jan 04, 2005

Olympus Portable Music Player Enabled by Seagate 1-Inch Hard Drive Launches in US

Seagate Technology (NYSE: STX), the world's leading developer of consumer electronics hard drives, and Olympus Imaging America announced today at CES that Olympus's first hard drive-based palm-sized music player, m:robe(r) MR-100, equipped with Seagate's 5 GB, 1-inch ST1 Series hard drive, will be available in retail stores across the United States this month. The embedded Seagate ST1 Series hard drive features RunOn Technology and G-Force Protection to enable end users to enjoy their entertainment anytime and anywhere. With 5GB storage capacity, m:robe can hold up to 1,200 songs of high-quality music.

"This is the first product that Olympus and Seagate have teamed up to deliver into the US market," said Brian Dexheimer, Seagate executive vice president of Sales and Marketing. "Olympus is such a highly regarded brand and consistently offers consumers breakthrough features and technology in an elegant package. We worked very hard with Olympus to make sure their customers' requirements for quiet acoustics, high reliability, and top performance were met. Our goal is to help our partners develop and deliver exciting technologies and applications in newer and better ways."

"Seagate's ST1 Series drive has helped us bring consumers exactly what they want in our new portable music player, m:robe," said Keith Swiderski, business development manager, Olympus Imaging America Inc. "The ST1 Series drive really allows m:robe to live up to its name - its quiet acoustics, low battery consumption, high reliability and top streaming performance lets music fans almost 'wear' their music anywhere, and anyplace, like a comfortable robe."

The new Seagate ST1 Series hard drive lets consumers quickly download massive libraries of high-fidelity music to pocket players. Seagate's new and unique RunOn Technology improves the drive's performance in high-motion environments, such as when the listener is exercising while listening to music.

The Seagate ST1 Series hard drive's unique rugged design has changed the playing field for 1-inch hard drives, helping music players better withstand the abuse that hand-held devices are subject to. Seagate listened to the music player market and has reinvented the 1-inch hard drive to provide the best combination of performance, reliability, battery life and cost.

Learn more about Seagate's CE products at http://www.seagate.com/newsinfo/products/consumer_electronics/

About m:robe MR-100
Olympus's m:robe, equipped with Seagate's 1-inch ST1 Series hard drive, was announced as the company's first hard drive-based palm-sized music player. Supporting WMA and MP3 format, users can store up to 1,200 songs in WMA format at 128kbps. Its design is stylish with a handy size (90 x 52 x 14.9 mm) and a 1.7-inch STN display (160 x 128 dpi).

The MR-100 will be available in January 2005.

U.S. Pricing
MR-100 Estimated Street Price: $249.99 (U.S.)

Olympus Imaging America Inc is a precision technology leader, designing and delivering award-winning products for consumer and professional markets. Olympus Imaging America works collaboratively with its customers and its parent company, Olympus Corporation, to develop breakthrough technologies that have revolutionized product design and functionality across diverse consumer and professional product lines. These include:

* Digital and film cameras
* Professional SLR Imaging Systems
* Digital and Microcassette recorders
* Digital Music Players
* Personal Photo Printers
* Digital Print Kiosks
* Digital Video Projectors
* Digital Media
* Binoculars

About Seagate
Seagate is the worldwide leader in the design, manufacturing and marketing of hard disc drives, providing products for a wide-range of Enterprise, Desktop, Mobile Computing, and Consumer Electronics applications. The company is committed to delivering award-winning products, customer support and reliability, to meet the world's growing demand for information storage. Seagate can be found around the globe and at www.seagate.com.

Seagate, Seagate Technology and the Wave logo are U.S. registered trademarks of Seagate Technology LLC. ST1 Series is a trademark or registered trademark of Seagate LLC. Olympus and m:robe are registered trademarks of Olympus Imaging Corporation in Japan and/or other countries. All other brand and product names are trademarks or registered trademarks of their respective holders. Specified storage capacities reflect standard configurations exclusive of operating system or other software formatting.