Oct 23, 2002
The PC Quest Users' Choice award reflects technology users' perceptions of different IT brands and vendors. The survey was conducted among 1500 respondents consisting of IT managers, corporate decision-makers and computer users, based on the following criteria: performance, quality, support, brand popularity, ease of use and price.
In the Hard Disc Drive category, where performance and quality are the top two selection criteria, Seagate drives scored particularly well. This year also saw a new award category to the Users' Choice - 'The MNC Brand of the Year' - in which Seagate was voted among the Top 10.
"This year's Users' Choice award results are of special significance against the backdrop of last year's trying time for the Indian IT industry and therefore it becomes more important to watch which brands consumers prefer during tough market conditions," said Krishna Kumar, executive editor, PC Quest. "Clearly, Indian users continue to look to Seagate when it comes to hard disc drives. We congratulate Seagate for this win as well as their success in 'The MNC Brand of the Year' category."
"We are pleased to be recognized with this important award that represents the voice of the Indian users when it comes to choosing their preferred hard drive vendor," said Teh Ban Seng, Seagate vice president and managing director, Asia Sales and Marketing. "Given the intense competitive environment in the Indian hard drive market, our success at the PC Quest Users' Choice awards signals technology users' continued confidence in the Seagate brand and our quality products."
PCQuest Users' Choice Award Held on an annual basis in India, this survey is conducted by PCQuest, a leading industry magazine of the Cyber Media Group. The survey is one of the largest of its kind in the country and spans a wide range of product categories and vendors to determine the winners of the "Users' Choice Awards."
About Seagate Seagate is the worldwide leader in the design, manufacturing and marketing of hard disc drives for Enterprise, PC and Consumer Electronics applications. The Company is committed to delivering award-winning products, customer support and reliability, to meet the world's growing demand for information storage. Seagate can be found around the globe and at www.seagate.com.