Aug 29, 2001
Winners were selected based on the survey results of more than 5,000 systems integrators, IT consulting organizations, value-added resellers (VARs), solution providers, and software developers/ISVs. Respondents cited Seagate for its strong product quality, partner program, communication, marketing and sales support, channel strategy and e-business program. VARBusiness recognized Seagate alongside ARC category winners Sun Microsystems, Compaq Computer Corp., IBM Corp., Cisco Systems Corp., Novell Inc., Microsoft Inc., Veritas Software Corp., Tivoli Systems Inc., Macromedia Inc., ViewSonic Corp., and WorldCom Inc.
"As a winner in the Annual Report Card, Seagate has been recognized by its partners as a leading organization delivering in both technology and partnership programs," said Michael R. Uliss, Publisher of VARBusiness. "VARBusiness ARC has become the industry standard for measuring excellence and Seagate should be commended for the outstanding performance with their partners over the last 12 months."
Seagate's Partner Program for Storage Solutions has introduced an unparalleled type of support to solution providers. "The key to our program is that we treat each solution provider as an individual," said Charlie Wallace, director of Worldwide Channel Marketing. "After systematically exploring resellers' needs, we've developed a program that delivers what they're asking for. Because of our extensive profiling and relationship building, our partners know that the information they receive from Seagate will help their business to succeed."
"The VARBusiness Annual Report Card is the most significant annual benchmark of the Solution Provider/vendor relationship in the industry," said Robert C. DeMarzo, CMP Vice President/VARBusiness Editorial Director. "This year's ARC winners represent the top firms to look to for technology innovation and solutions in the digital economy. As today's leading IT manufacturers re-evaluate their strategies, there is an ever-growing appreciation of the importance of VAR/vendor relationships and the crucial role these channel partnerships play in the future success of their business."
TSR Solutions president Tim Radtke agrees. "Partners, like Seagate, bring good marketing information to youwhat's hot, what customers are looking for," said Radtke. "They can tap into a lot of customers we don't know. A good vendor relationship is part of the equation of having a good sales force, because they support your salespeople."
"Before Seagate launched their Partner Program, we were very heavily involved with another storage vendor," says Tim Briggs, vice president of Sales at Megahaus, a Seagate Premier Partner. "The Seagate Partner Program has provided us with the tools and support to make us successful now our sales of Seagate products is more than all the other brands combined."
The Seagate Partner Program is designed to make Seagate the easiest storage products company to do business with. Partner Program members enjoy online RMA support and a dedicated priority technical support line that connects directly to senior-level technicians. Customized email information delivery is based on each reseller's individual profile to provide enhanced product information, product news and reviews, promotions, selling strategies, customer success stories, technical white papers and other sales, marketing and customer service tools. Seagate Technology Authorized Reseller Training (S.T.A.R.T.) provides innovative, web-based training in a self-paced, tutor-assisted environment and equips Seagate resellers with the skills to recommend the most appropriate solutions for their customer's unique requirements. Premier Partners are assigned a certified Seagate channel field sales representative, and can apply for marketing development funds and special rebates.
The Seagate Partner Program is available to Resellers in North America who currently sell or are interested in selling Seagate products. For information on Seagate's Partner Program or to register on-line, resellers can visit http://reseller.seagate.com.
Seagate is the world's leading provider of storage technology for Internet, business and consumer applications. The Company's products include disc drives for the Enterprise, PCs and Consumer Electronics, as well as Storage Area Network (SAN) solutions. Seagate's market leadership is based on delivering award-winning products, customer support and reliability to meet the world's growing demand for information storage. Seagate can be found around the globe and at www.seagate.com.