Karin Werder

Vice President, Technical and Cloud Marketing
Black-and-white headshot of a Karin Werder with shoulder-length hair in a blazer, facing camera against a plain background.

As vice president of product and technical marketing, Karin Werder leads Seagate's product and technical marketing organization, helping shape the company's product strategy across cloud, edge, and emerging data infrastructure opportunities. She and her team work closely with customers to translate evolving requirements into product roadmaps, accelerate technology adoption, and develop a clear point of view on the future of data storage.

Karin brings a broad perspective to the storage industry, with experience spanning hard drives, flash, engineering, product management, and marketing. Her career has focused on understanding storage from multiple viewpoints, including technology, systems, customer, and business, enabling her to solve complex challenges through end-to-end systems thinking. She holds an MBA from Northwestern University Kellogg School of Management and a degree in electrical engineering from the University of Waterloo.