Return to Global Citizenship Overview

Stakeholder Engagement

Engaging with key stakeholders on relevant social and environmental issues is an important activity that provides Seagate with the insights and relationships needed to make well-informed business decisions.

Each year, we solicit feedback from our customers and business partners to shape Global Citizenship program plans and strategies. For example, through a variety of surveys and reporting initiatives, Seagate shares detailed information about the company’s environmental performance and greenhouse gas emissions to help the electronics industry improve its environmental footprint.

We meet regularly with investors, governments, nongovernmental organizations, local communities and other civil society members to gather perspectives about trends in business and society that may influence not only our business success, but also the extent to which we can contribute positively to sustainable development.

Industry Collaboration and Leadership
One of our key industry collaborations is with the Responsible Business Alliance (RBA) (formerly know as the Electronic Industry Citizenship Coalition (EICC)), a cooperative of leading electronics companies working to improve social, ethical and environmental responsibility in the global electronics supply chain. Seagate was a founding member of the RBA in 2004. We adopted the RBA Code of Conduct in 2007 and continue to maintain full and active membership in this organization.

Seagate also participates in the United Nations Global Compact (UNGC), a strategic policy initiative for businesses that are committed to aligning their operations and strategies with ten universally accepted principles around human rights, labor, environment and anti-corruption. Seagate executives have participated in UNGC Leaders Summits in the past to enhance the role of responsible business and investment. Seagate is a member of the UNGC’s U.S. Network and regularly engages in membership meetings, including sponsorship of meetings when the opportunity presents.

Global Citizenship Stakeholder Inquiry Process
Seagate has an established process to address specific stakeholder global citizenship issues or requests. A subset of the Global Citizenship team manages this process. The types of information provided range from environmental performance, product stewardship and product safety to labor standards, fair trade, supply chain and more.